The Drum Awards for Marketing - Entry Deadline

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Date: Apr 2022
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To celebrate the launch of its new sea-inspired beverage, Hendrick’s Gin has beautifully transformed lighthouses around the country with the help of British contemporary artist Claire Luxton‌.

‘Neptunia Gin’ is the latest creation from master distiller Lesley Gracie’s Cabinet of Curiosities that enchantingly bottles the magic of the sea.

Inspiration for the supporting campaign comes from Gracie’s dog walks along the Scottish coastline, the rugged nature of the shores and the freeing feeling being next to the water can bring.

Three iconic UK lighthouses have been transformed by Luxton, who is represented by MTArt Agency, with delightful projections that shine a light on East Sussex, The Wirral and the home of Hendrick’s Gin, Girvan on the Scottish Ayrshire coast.