DBS: advert-body-1 by Havas Worldwide Hong Kong

DBS Bank has recently launched a wealth management campaign in Hong Kong to introduce their “Wealth X Health” retirement solution under the “New Chapter” platform.

The integrated campaign, which includes online video and social media posts, uses Daniel Chong (莊偉忠), former CEO of YATA Department Store, renowned businessman and recent retiree as the campaign spokesperson.