Client: NFL
Date: Aug 2016
Your Vote
4/5
Overall Rating
4/5
Opps, please vote again
2 votes

For the Olympics this year, the NFL has debuted its first-ever Olympic spot. Created by Grey New York, the film begins with the statement "America has 32 Favorite NFL Teams" before footage is shown of groundskeepers preparing for football season by painting stadium end zones with team mascots and colors. Yet at the end, a bird's-eye view of each stadium is shown, revealing that the words "TEAM USA" have been painted in each end zone. Shorter versions of the film are running across NBC properties, including Bravo, CNBC and MSNBC, until the Olympics ends.

Credits

Chief Creative Officer: Andreas Dahlqvist

Executive Creative Directors: Leo Savage and Jeff Stamp

Group Creative Director: Joe Mongognia

Creative Director/Copywriter: Evan Benedetto

Creative Director/Art Director: Mike Cicale

SVP, Account Director: Alan Perlman

Senior Account Executive: Lucy Hallowell

Production: NFL Films

Directors: Rob Gehring, Bob Angelo, Shannon Furman, Brian Rosenfeld and Samantha Kordelski

Line Producer: Liz Leafey

Production Coordinator: Jeff Stupak

Camera: Andre Labous, Kevin Simkins, Dave Sharples, Steve Skinner

Executive Production: Townhouse

Executive Producer: Alison Horn

VP, Producer: Bruce McDonald

Assistant Producer: Alex Litke

VP, Music Producer: Zach Pollakoff

Editorial: Final Cut

Editors: Ashley Kreamer and Chris Rizzo

Original Rendition of “The Star-Spangled Banner” performed by St. Vincent