Hyatt: Find by Forsman & Bodenfors
- Location:
'Find' is a unique collection of member-only experiences for World of Hyatt members, designed for their minds, bodies and how they move. They can either earn or redeem their loyalty points for the experiences, and they range from learning how to trim a bonsai tree correctly to hiking with a wolf.
World of Hyatt is constantly keeping its members in mind by adding new benefits and partnerships, giving them more access to exclusive adventures, and taking them further through their points. So, to showcase these adventures and offerings, the team traveled to San Francisco, LA, New York, and Hong Kong to capture some of the World of Hyatt members and real luminaries (those that host the experiences). The result was a suite of films introducing the world to the unforgettable experiences World of Hyatt members have exclusive access to with 'Find'.
A narrator takes viewers through the videos, where real World of Hyatt members are shown flying through the air in an aerial harness, enjoying breakfast and surfing with an award-winning chef from a Park Hyatt, and even learning how to become a sushi expert. In addition to the films, Forsman & Bodenfors worked with World of Hyatt on everything from positioning and branding to photography and a refresh of owned channels.
Credits
AGENCY: Forsman & Bodenfors New York
CLIENT: World of Hyatt
FORSMAN & BODENFORS
CREATIVE: Cerra Buckholz
CREATIVE: Jordan Chouteau
CREATIVE: Kristin Cubbison
CREATIVE: Steve Cady
AGENCY CONTENT PRODUCER: Kim Jose
AGENCY CONTENT PRODUCER: Laura Peguero
FREELANCE PRODUCER: Sherri Rosenberg
STRATEGIST: Erin Whitis
GROUP ACCOUNT DIRECTOR: Dhiren Khemlani
ACCOUNT DIRECTOR: Maureen Link
BUSINESS AFFAIRS DIRECTOR: Matt Friday
BUSINESS AFFAIRS MANAGER: Denise Klapp
BUSINESS AFFAIRS MANAGER: Lenny Mayzel
PRODUCTION CO:
PRODUCTION COMPANY NAME: Production Squad
DIRECTOR: Chris Ozer
DIRECTOR OF PHOTOGRAPHY (DOP): Mikey Van Buren
EXECUTIVE PRODUCER/ MANAGING DIRECTOR: Darcy Diamond
LINE PRODUCER: Alexis Bobbitt
EDITORIAL
EDITORIAL COMPANY NAME: F&B Studio
EDITOR: Sarah Harvey
ASSISTANT EDITOR: Tom Sexton
EXECUTIVE PRODUCER: Misha Kozlov
AUDIO MIX:
COMPANY NAME: Sound Lounge
AUDIO MIXER: Justin ‘Sal’ Kooy
COLOR:
COMPANY NAME: Ira Morris
COLORIST: Ira Morris
PHOTOGRAPHY:
PHOTOGRAPHY AGENCY: Tinker Street
PHOTOGRAPHER: Chris Ozer