ESPN: advert-body-2 by ESPN Creative Works
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Just in time for opening day for Major League Baseball, ESPN has introduced its latest spots from the iconic ‘This is SportsCenter’ franchise, featuring a deadpan walk on by Aaron Judge of the Yankees.
‘All Rise’ and ‘Home Run Trot’ feature New York Yankees All-Star outfielder, Rookie of the Year and Home Run Derby winner Judge, paying tribute to his authoritative name and legion of followers, as well as his home run prowess.
‘Home Run Trot,’ which also stars ESPN anchors Elle Duncan and Scott Van Pelt, premiered in the late-night edition of SportsCenter with Scott Van Pelt. The two anchors are seen running on treadmills at the gym when Judge, in full pinstriped uniform, walks in, gets on another treadmill, and lightly jogs for a few seconds. He then stops, gets off, points to the sky with his bat and walks away, high-fiving a mascot on a treadmill on his way out. We see the digital display of Judge’s treadmill stating his brief workout: “Home Run Trot”.
'All Rise' has Van Pelt saying how Judge takes his name a bit too literally. We then see a toupeed bailiff asking a meeting table full of people to rise as Judge walks in, placing his bat down on the table like a gavel.
Credits
ESPN:
Carrie Brzezinski – VP, CreativeWorks
Samira Zebian – Sr. Director, Marketing Strategy
David Kraft – Director of CreativeWorks Production
Courtney Budenholzer – Production Coordinator
Jay Marrotte – Sr. Director of Creative Development
Jamie Overkamp – Creative Director
Kevin Sullivan – Senior Writer
Curtis Friends – Director of Sports Marketing
Amanda Marcotullio – Associate Manager of Sports Marketing
Chantre Camack – Director of Event Talent
Sharee Stephens – Associate Director of Event Talent
Azim Lateef – Coordinator of Event Talent
Melanie Adelberg – Director of Project Management
Summer Czajak – Assoc Director Project Management
Amy Phillips – VP of Communications
David Scott – Sr. Director of Communications
Tomas Casabal – Creative Sr. Manager International
Andre Quadra – Sr. Director International Marketing
Hungry Man:
Hank Perlman – Director
Caleb Dewart – Executive Producer
Julie Hershan – Producer
Mike Feldman – Editor
Meredith Bergman – Head of Sales / East Coast
