The latest instalment of Engine Creative’s Santander campaign features Ant and Dec avatars running riot in a virtual version of the 'Bank of Antandec'.
TV presenters Ant McPartlin and Declan Donnelly bring humour and chaos to the new campaign in which they switch between virtual reality and their in-person roles as chief execs of their own bank determined to take ‘digital’ to the next level.
Ant and Dec don their VR headsets and play around in 'the world’s first virtual bank' – creating avatars and getting confused between digital and real-life. Meanwhile, Santander is concentrating on keeping the digital stuff simple by benefiting real customers with the launch of the new My Money Manager tool in its Mobile Banking app.
The innovative feature spots your spending habits and helps you to exercise greater financial control – in line with Santander’s ambition to “help people get close to their money”.
Client Team: Dan Sherwood, Tina Boyle, Christopher Parker, Jane Green, Sam Westwood, Nita Barchha
Creative Director: Jo Moore
Art Director: Alicia Job
Copywriter: Jessica Watson
Account Handling: Will Lever, Nick Pawlak, Marianne Roberts, Clare Walker
Agency TV Producers: Nicola Ridley, Henry Davies
Planning: Erminia Blackden, Rob Jennings
Integrated Project Director: Kirsty Wood, Louisa Lewis
Photographer: Kelvin Murray / CRXSS
Director / Production Co: Declan Lowney / Another Film Company - Live Action
BAT / Not To Scale - Animation
Producer: Simon Monhemius / Another Film Company Marcela Ferri / Not To Scale
Editor: Leo King / Stitch
Post Production: Creative Outpost
Sound Design: Dave Robinson / Creative Outpost
DoP: Bob Spence
Media planning/buying: Carat
Agency Leads: Shweta Bhat, John Payne, Becky Linares