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WATCH ON DEMAND FROM 25 Jan 2021
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Santander: Prepare to be Amazed by Engine

Agency: Engine
Client: Santander
Date: Jan 2021
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The latest instalment of Engine Creative’s Santander campaign features Ant and Dec avatars running riot in a virtual version of the 'Bank of Antandec'.

TV presenters Ant McPartlin and Declan Donnelly bring humour and chaos to the new campaign in which they switch between virtual reality and their in-person roles as chief execs of their own bank determined to take ‘digital’ to the next level.

Ant and Dec don their VR headsets and play around in 'the world’s first virtual bank' – creating avatars and getting confused between digital and real-life. Meanwhile, Santander is concentrating on keeping the digital stuff simple by benefiting real customers with the launch of the new My Money Manager tool in its Mobile Banking app.

The innovative feature spots your spending habits and helps you to exercise greater financial control – in line with Santander’s ambition to “help people get close to their money”.

Credits

Client Team: Dan Sherwood, Tina Boyle, Christopher Parker, Jane Green, Sam Westwood, Nita Barchha

Creative Director: Jo Moore

Art Director: Alicia Job

Copywriter: Jessica Watson

Account Handling: Will Lever, Nick Pawlak, Marianne Roberts, Clare Walker

Agency TV Producers: Nicola Ridley, Henry Davies

Planning: Erminia Blackden, Rob Jennings

Integrated Project Director: Kirsty Wood, Louisa Lewis

Photographer: Kelvin Murray / CRXSS

Director / Production Co: Declan Lowney / Another Film Company - Live Action

BAT / Not To Scale - Animation

Producer: Simon Monhemius / Another Film Company Marcela Ferri / Not To Scale

Editor: Leo King / Stitch

Post Production: Creative Outpost

Sound Design: Dave Robinson / Creative Outpost

Typographer

DoP: Bob Spence

Media planning/buying: Carat

Agency Leads: Shweta Bhat, John Payne, Becky Linares