Client: Zap
Date: Oct 2019
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The online real estate portal Zap, from Grupo Zap, have launched 'The First Time in a New Home is Epic,' a campaign that celebrates the first day-to-day moments enjoyed by those who have just moved into a new house, whether it be putting up a picture, having dinner or simply walking barefoot through their new home.

The campaign features 30-second spots and 6-second films, as well as content for the brand's social media channels.

Credits

Agency: Energy BBDO

Brand: ZAP Imóveis

Title: The First Time in a New Home is Epic

Executive Creative Directors: Alexandre Pagano and João Caetano Brasil

Creatives: Guilherme Nóbrega, Romero Cavalcanti and Raphael Quatrocci

Planning: Maria Anita Ferreira, Leandro Peralta and Patrick Sertã

Service: Gisele Pansera and Pedro Henrique Krause

RTV: Vera Jacinto, Diego Villas Bôas and Celso Groba

Media: Roberta Jablonski, Laura Fernandez and Bruno Abreu

Film Producer: Iconoclast

Director: Clemente

Assistant Director: Raquel Reis

Director of photography: André Dip (Films)​ and Rafael Franco Giacondino (Bumpers)

Director of art: ​Adriana Michalski

Costumes: Bia Rivato

Executive Director: Gregory Bogossian

​Service: Mariela Costa

Executive Production:

Production Coordinator: André Bauer

Production Director: Fábio Arisaka​

Post-production Coordinator: ​Priscilla Paduano and Tutu Mesquita

Finishing: Pródigo Filmes

Finisher: Luan Luiz

Assembling: Clemente

Coordination Assistant: Everson Martins

Colour: Marla Grading

Motion: Lucas Carvalho and Vinícius Kahan

Composition: Paulo Chedid​

Sound Production: Antfood

Conductor: Lou Schmidt

Sound Producer Service: Christiane Rachel

Customer Approval: Giovana Barbieri, Mariana Ferronato and Thiago Ciaciare