Starling Bank: Feel Good About Money by Ekstasy Films
- Location:
Starling Bank, the leading digital challenger bank, has today launched its first TV advertising campaign as it continues its growth across the UK.
The campaign, titled Feel Good About Money, focuses on Starling’s commitment to give people the tools they need to feel confident and in control of their finances.
The 30-second advert opens on a small business owner starting her day, setting up her food truck under the gaze of a starling bird. The bird takes flight and is joined by others, eventually forming a spectacular murmuration through beautiful countryside and impressive cityscapes, catching the attention of the people it passes by. It closes in on the entrepreneur, confidently and happily running her business in the heart of her community – powered by Starling Bank.
Avicii’s version of Feeling Good provides the emotive soundtrack, with powerful lyrics and a modern twist that capture the ad’s theme.
Credits
Creative Agency Ekstasy
Production Company Ekstasy
VFX Studio Glassworks
Campaign Director Mike Saraswat
Senior Producer Mike Saraswat
Concept By Matthew Simpson
Director Eduardo Vieitez
Cinematographer Hakon Palsson
Creative Director Matthew Simpson
Creative Director Ronnie Vlcek
Art Director Niina Topp
Casting Director Anna Kennedy
Senior Creative Simon Stanford
Junior Producer Larisa Manolache
1st AD Janine Frank
2nd AD Benoît Monney
Focus Puller Jonny Iseli
2nd AC Josh Ighodaro
Costume and Stylist Becky Gore
Makeup Bethany Lewis
Editor Marcelo Lavandoski
Sound Design, Mix and Master Ian Arber
Grip David Holliday
Gaffer Richard Holbourgh
Gaffer Sebastian Kudanowski
Drone DOP Steve Peters
Drone Pilot Phil Arntz
Head of VFX Production Duncan Buxton
VFX Creative Producer Uirá Scotoni
Head of 3D Matt Fletcher
Modeler Kornel Macarov
Rigger Chrystie Lira
Animator Quentin Corker Marin
Lead VFX Compositor Leanne Pletersky
VFX supervisors Neil Cunningham & Anthony Laranjo
Photographer Justin Minns
Colourist Jonny Thorpe
Radio TVC Script Writer Helen Quigley
Copywriter James McConachie
Copywriter Eve Stepney
Music Supervisor Irma de Wind
Music Researcher Neil Athale
Production Assistant Travis Usher
Production Assistant Melanie Rannula
BTS Photographer Josh Simpson
BTS Photographer Jago Miller
Fixer Jago Miller
Production Assistant Jess Sutherland
Spark Zach Kassapi
Spark Romaine Foster
Art Director Assistant Sandra Szpytko
