Shelter: The Drive by Don't Panic
- Location:
London-based creative agency Don't Panic has collaborated with homelessness and housing charity Shelter to highlight that many people will be spending Christmas without a place to stay this year.
The film is centered around a mother and daughter driving in their car on a cold dark Winter evening. In a lighthearted moment the mother begins to joyfully sing Wham's festive hit Last Christmas to her sulky, largely unimpressed teenager. Viewers soon realize that their car radio doesn't work and begin to notice the bags of belongings in the back seat.
Just as the mother is about to give up cheering up her daughter, there's a warm moment between them as she joins in singing and presents her mother with a small gift.
As the car pulls up we start to realize that it wasn't anything trivial that had the teen in a mood, but it's revealed that they both are spending Christmas living in the car, parked in a lonely, dark carpark.
Credits
BRAND: Shelter
CAMPAIGN: The Drive
BRAND: Shelter
Head of Acquisition: Claire Whitney
Digital Acquisition Manager: Jeff Boachie
Policy Manager: Deborah Garvie
Senior Digital Campaigner: Andy Soars
Campaigns and Supporter Mobilisation Manager: Tom Warren
Campaigns Officer: Kirsty Archer
AGENCY: Don’t Panic / @dontpanicldn
Founder: Joe Wade
Creative Partner: Rick Dodds
Associate Creative Director: George McCallum
Written by: Toufic Beyhum, Jake Moss, George McCallum & Rick Dodds
Strategy Partner: Ellie Moore
Client Partner: Jane Marshall
Executive Producer: Jennifer Clare Houlihan
Account Director & Producer: Sophie Edmonds
Senior Account Manager: Kath Lewis
PRODUCTION COMPANY: Smuggler
Director: Jamie Rafn
Executive Producers: Fergus Brown & Sara Wallace
Producer: Ray Leakey
Line Producer: Adam Evans
Production Manager: Sidney Arthur
1st AD: Sam Dawking
DOP: Jim Joliffe
Gaffer: Niko Kalimerakis
Production & Costume Designer : John Walters
Hair & Make Up: Michele Baylis
Sound Recordist: Mike Palmer
Cast Credits
Mother: Marie Blount
Daughter: Rachel Andrews
EDIT: Work
Editor: Mark Edinoff
Edit Producer: Ben Tomlin
POST: Electric Theatre Collective
Colourist: Connor Coolbear
VFX: Toby Aldridge
Producer: Sydney Levy
SOUND: Factory
Sound Designer : Jack Hallett
Producer: Mikey Hill
MUSIC: WHAM! - Last Christmas
Special thanks to Andrew Howell at Warner Chappell & Christian Siddell at Sync Music
