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Taco Bell: u/Tmanowen’s Adventure by Deutsch LA

Agency: Deutsch LA
Client: Taco Bell
Date: May 2021
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One man really liked Taco Bell's Quesalupa. So much so, that when it got discontinued in his state, he travelled over 900 miles to eat another one. A story he documented on his Reddit account.

And so, to let fans know the Quesalupa is back, Taco Bell teamed up 'u/Tmanowen' and other Reddit users, to create an animation film of his story.

The short titled 'u/Tmanowen’s Adventure' features various animation styles true to Reddit users, from 2D to stop motion. It is also voiced by u/tmanowen himself, while the music was also composed by another Reddit user.