Client: Ikea
Date: Aug 2016
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With over 220 million copies distributed worldwide, the IKEA catalogue is an absolute life changer for everyone in it. Watch the revealing behind the scenes interviews featuring 4 IKEA catalogue models. Listen in as they share their dreams and aspirations.

Credits

CD: Peter Ampe & Odin Saillé

Creation: Ralf De Houwer & Jonas Caluwé

FR subtitles: Jonathan d’Oultremont

Strategy: Dominique Poncin

Account team: Francis Lippens, Annelies Nyns & Maria-Laura Laubenthal

PR – Press Coordinator: Kenn Van Lijsebeth

TV Producer: Brigitte Verduyckt

Production company TVC: Caviar

Director: Amir Farhang

Executive Producer: Ilse Joye

Producer: Geert De Wachter