Axos Bank: Banking evolved by Cutwater

Agency: Cutwater
Client: Axos Bank
Date: Sep 2018
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Cutwater's first campaign for digital bank Axos looks to emphasise the difference between banking with the modern brand and with its competitors.

The short video shows scenes of how banking used to be done - withdrawal charges, long lines and unusual trading hours - while a voiceover tells viewers that there's another way with Axos.

Credits

Cutwater

IKEA: Stuff Monster by Rethink

Added 20 September 2019
Agency: Rethink
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