Agency: Curvy Kate
Client: Curvy Kate
Date: Mar 2018
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A new campaign for lingerie brand Curvy Kate focuses on the proposition ‘Where you see flaws, they see beauty’. The campaign film features a diverse set of ladies who volunteereed to take part, with an empowering body positive message behind it.

In the film, each woman is interviewed discussing her body hang-ups and concerns, while their friends are shown discussing the aspects of their friend's bodies they admire.

Credits

Curvy Kate