Agency: CSI Media
Client: Cormar
Date: Oct 2018
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The Cormar Carpet Company is one of the UK’s biggest carpet manufacturers. The company has recorded exponential growth and now employees a team of 250 with a fleet of 60 delivery vehicles.

Following the success of a B2B trade portal CSI developed for Cormar, it commissioned CSI Media to re-design and develop their B2C website. The previous website had become dated and was non-responsive across some of today’s most popular devices. The aim was to enhance brand visibility and deliver an excellent user-experience across all devices, ultimately, to encourage people to consider Cormar’s range of high-quality carpets for their home, order samples and visit their local retailer.

The new website features a clean and welcoming UI that supports Cormar’s core brand image and encourages fluid navigation throughout the website. A Carpet Ranges section allows users to easily explore Cormar’s expansive selection of carpets, whilst an Inspiration area presents categorised ideas to users; Family Friendly, Easy Clean and Striped Carpets are just a few examples.

The Find a Retailer tool is an important component on the new website. Users can search for their nearest Cormar stockist by city, county or postcode, and the system returns the 10 closest retailers, complete with contact information and a clickable web address.

Credits

CSI Media