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Moonpig: Father's Day by Creature

Agency: Creature
Client: Moonpig
Date: Jun 2021
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Moonpig has launched its second advert featuring the Moonpigs in all their cute, costumed glory, created by its ad agency Creature.

In the latest instalment, the ad follows a man as he chooses the perfect card for his dad, with the new mascot showing off three new costume changes along the way.

From a golfing pro-Moonpig to an astronaut Moonpig with its nod to the original logo design, they aim to inspire everyone to connect with the people they love, no matter the moment.

The return of the Moonpig in the form of a new, animated little character has already been a resounding success in bringing the card retailer’s brand purpose, creating moments that matter between people every day, to life. So much so that customers have been demanding that the card retailer create cuddly toys of the snuffly mascots.

Credits

Agency: Creature

Chief Creative Officers: Stu Outhwaite-Noel & Ben Middleton

Creative: Megan Egan

Agency Producer: Hanna Davis

Chief Executive Officer: Dan Cullen-Shute

Chief Client Officer: Hanisha Kotecha

Account Director: Sian Richards

Account Manager: Serena Wilkins

Chief Strategy Officer: Andrew Gibson

Brand: Moonpig

Clients: Kristof Fahy, Simon Hills, Eleanor Collingwood & Bex Holt

Media Agency:

Mediacom North

Production Company: Agile

Director: Ben Reed

Producer: Lucy Hayes

DOP: Genia Gubrenko

Editor: Jean-Philippe Blunt

Post Production: Juice / Agile

Audio: Unit

Sound Engineer: Jamie Thomas

Unit Producer: Stephanie Economides & Semley Wilkinson

EP:Darryl Bolton