Chestnut Tree House: advert-body-4 by Collider
- Location:
Collider has created 'For The Now’, a campaign to raise awareness and funds for Chestnut Tree House, a hospice caring for children with life-shortening conditions.
‘For The Now’ was launched to coincide with the charity’s 15th year anniversary; to tell the story of Chestnut Tree House and the incredible care that it provides and of the children and families who rely on it. It also serves as a call to action to encourage and inspire people to get involved through fundraising or volunteering.
Collider created a 30- and 60-second ad using genuine snippets (photographs, videos, snapchat pics and clips) captured by the Chestnut Tree House community. The ads launched on TV and cinema screens on 18 June. Radio ads (created by Meerkat Works) and a social campaign went live to coincide with Children’s Hospice Week.
Credits
Janet Parsons - Head of Communications - Chestnut Tree House
Del Manning - Executive Creative Director - Collider
Zoë Stock - Art Director - Collider
Charlotte Bunyan - Head of Strategy - Collider
Shauna Irwin - Account Management - Collider
Ritesh Vekaria - Account Management - Collider
Gavin Brett - Copywriter - Collider
Max Budgett - Producer - TMAX Films
