Client: Hormel
Date: Jan 2020
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The new Hormel Chili campaign aims to bring people together by sharing food that promotes a good time.

Created by BBDO Minneapolis and launched on 20 January, the spots feature real life moments where people could use an easy dinner upgrade to their typical dinner routine.

Once they taste the Hormel Chili, they’re hit with excitement that’s so uncontainable, they begin moving uncontrollably. Key production elements help bring seemingly impossible movements to life.

Credits

Executive Creative Director: Tim Mattimore

Creative Director: David Mackereth

Creative Director: Nathalia Resende

Producer: Peter McLarnan

SVP Group Account Director: Ali Siviter

Account Director: Matt Mullin

Planning Director: Theo Schweitz

Account Executive: Jenny Hogan

Assistant Account Executive: Eh Eh

Production Company: Picrow

Director: Fatal Farm

Executive Producer: Dal Wolfe & Anthony Ficalora

Editorial: Drive Thru

Editor: Mick Uzendoski

Sound Design: HiFi

Finish: Drive Thru

Color: Company 3