vivo: My Time, My FIFA World Cup by BBDO Hong Kong
- Location:
Chinese smartphone brand Vivo has launched a global brand campaign to promote its sponsorship of the 2018 FIFA World Cup.
The “My Time, My FIFA World Cup” campaign is part of the brand’s six-year sponsorship deal with FIFA and aims to help the brand connect with young consumers around the world.
The campaign, which was created by BBDO Hong Kong, aims to empower football fans to go beyond being a spectator and become a creator by creating and sharing content from the events.
Credits
Kit Koh – Executive Creative Director, BBDO South China
Frankie Luk - Executive Creative Director, BBDO Hong Kong
Kevin Cheung – Senior Art Director, BBDO Hong Kong
Matthew Xu – Senior Copywriter, BBDO Hong Kong
Nicole Lee – Art Director, BBDO Hong Kong
Samuel Cheeseman – Associate Creative Director, BBDO Hong Kong
Supparat Thepparat – Creative Partner, BBDO Guangzhou
Will Gao – Senior Art Director, BBDO Guangzhou
Natalia Chen – Copywriter, BBDO Guangzhou
Jenny Lee – Executive Producer, BBDO Hong Kong
Andy Man – Studio Manager, BBDO Hong Kong
Dison Dai – Studio Manager, BBDO Guangzhou
JC Catibog – Managing Director, BBDO South China
Eric Zhou – General Manager, BBDO Guangzhou
Jason King – General Manager, BBDO Hong Kong
Jacqueline Yu – Account Director, BBDO Hong Kong
Bennet Wu – Senior Account Manager, BBDO Hong Kong
Yvonne Zhou – Account Manager, BBDO Guangzhou
Ray Wei – Senior Account Executive, BBDO Guangzhou
Kenny Au Leong- Planning Director, BBDO Guangzhou
Naomi Lam – Senior Planner, BBDO Hong Kong
Photographer: Tom Oldham
Calligrapher: Fung Siu Wah
Director: Josh & Xander
DOP: Steve Annis
Production Company: Radical Media
Executive Producer: Ben Schneider
Producer: Josh Barwick
Brazil Production Support: Ocean Films
Music composer: Ross Wakefield, Hopscotch Music Ltd.
Edit house: Rock Paper Scissors
Editor: David Brodie
Post house: Glassworks Amsterdam