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Air Asia: Weekdays 2 by BBDO Bangkok

Client: Air Asia
Date: May 2018
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Air Asia has re-created its Weekdays campaign from 2015 to encourage more people to travel within Thailand.

As part of the Weekdays 2 campaign, BBDO Bangkok has created posters which highlights how travelling on weekdays is better than weekends.

The images on the posters are in the form of a calendar representing activities and places popular among the tourists. Places featured on the images include Chiang Rai, Krabi and Udon Thani.


Client: Thai AirAsia

Advertising Agency: BBDO Bangkok

Chairman & Chief Creative Officer: Suthisak Sucharittanont

Deputy Chief Creative Officer: Anuwat Nitipanont

Creative Director: Pitha Udomkanjananan

Creative Group Head: Thiti Boonkerd

Art Director: Nuttawee Pisanprechatam

Copywriter: Chanyoot Weeranorapanit

Account Manager: Mira Komolwanich

Producer: Thananya Tagoporn