Samsung: advert-body-1 by Barbarian & Alkemy X

Creative content company Alkemy X recently partnered with ad agency Barbarian to produce 'Reframe This Space,' a new branded series on YouTube that showcases The Frame by Samsung. Combining design with technology, Samsung’s latest TV transforms into a canvas for art when idle. In the four-part series, host Emily Henderson and her special guest influencers transform a greenhouse, barge, barn, and boathouse into freshly styled living spaces with The Frame as the centerpiece.

Working closely with Barbarian from concept to post-production, Alkemy X was tasked with bringing its high-end production pipeline to produce 'Reframe This Space,' while capturing the step-by-step renovations typical of makeover shows with a cinematic quality that would reflect the artistic nature of the show.

The series has received universally positive reactions from audiences with the first three episodes garnering more than 100,000 views and branded content from the campaign generating 11.7m impressions across social media.