Great Ormond Street Hospital Children’s Charity is launching its annual Christmas appeal with an emotive and beautifully animated spot created by Adam&eveDDB.
‘One Step Closer To Home’ is the story of a young patient named Henry, who has been in the hospital for two years. In the film we see him collecting magical colorful socks that miraculously help him grow taller the more he puts on.
Throughout the clip viewers see him grow bigger and bigger, towering over London landmark Big Ben, before finally arriving back at his home in Yorkshire. The video ends with Henry sleeping in his own bed, waking up to find his loving parents at his bedroom door holding his baby brother and a pile of presents. The ad closes with the message: “This Christmas, your donation can bring a child one step closer to home.”