Client: channel 5
Date: Apr 2018
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Channel 5 is marking almost four years under Viacom with a campaign firmly cementing itself as a comforting, unpretentious brand for a thoroughly British audience.

Channel 5’s talent sits at the heart of ‘At Home on 5’s creative, which launches today (26 March). TV spots feature the likes of Tony Robinson, Ben Fogle, Jane McDonald and Claudia-Liza Armah discussing the concept of ‘home’, and what it means to them.

Credits

Chris Aylott, senior director of marketing at Channel 5

Creative director: Joe Lee

Agency producer: Tom McMillen

Account team: Ben Cleaver

Tom Evans

Olly Courtney

Ed Webster

Director: Tomas Leach

Production company: Moxie Pictures