Channel 4: #StayAtHome by 4Creative

Agency: 4Creative
Client: Channel 4
Date: Apr 2020
Your Vote
4/5
Overall Rating
4/5
Opps, please vote again
5 votes

Channel 4 today reveals its brand new #StayAtHome campaign set to launch across Easter weekend and created to amplify the important public health message to Stay Home, Save Lives.

A series of 10 second, fly-on-the-wall style films, self-shot by a host of well-known Channel 4 faces reveal the celebrities carrying out mundane tasks at home during lockdown.

Big Narstie: https://youtu.be/ED1rDsFXN3M

Jamie Demetriou: https://youtu.be/tblq4sCx-f0

Joe Lycett: https://youtu.be/-_A44UhmYng

Jon Snow: https://youtu.be/_gDC4ofCbhg

Katherine Ryan: https://youtu.be/EvDvJU18Yss

Krishnan Guru-Murthy: https://youtu.be/-6CbRi9rnjY

Scarlett Moffat: https://youtu.be/LOKEDx0IcDM

Credits

WE NEED YOUR BUTT (20”)

CREATIVE

Head of 4creative Lynsey Atkin

Creative Director Eoin McLaughlin

Creatives Andy Shrubsole & Scott Taylor

Director James Brown

Designer Aimi Awang

ACCOUNT MANAGEMENT

Group Business Director Matt Berry

PRODUCTION

Head of Production Miketta Lane

Executive Producer Shananne Lane

Producer Fiona Wright / Maddie Smith

Editor James Brown

Online John Cryer at Platform

VFX John Cryer at Platform

Audio Ian Chattam at Platform

MARKETING

Chief Marketing Officer Zaid Al-Qassab

Marketing Manager Laura Woodcock

C4 TALENT #STAYATHOME (VARIOUS 10”s)

CREATIVE

Head of 4creative Lynsey Atkin

Creative Director Eoin McLaughlin

Creative Aimi Awang

Director Kelly Lacroix

Designer Aimi Awang

ACCOUNT MANAGEMENT

Group Business Director Matt Berry

PRODUCTION

Head of Production Miketta Lane

Executive Producer Shananne Lane

Producer Louise Oliver/Lucy Ferguson

Editor Kelly Lacroix

Online Dean Wyles – Envy Post

Audio Rich Martin – Envy Post

Post Production Producer Peter Winslett

MARKETING

Chief Marketing Officer Zaid Al-Qassab

Marketing Manager Laura Woodcock

Join us, it’s free.

Want to read this article and others just like it? All you need to do is become a member of The Drum. Basic membership is quick, free and you will be able to receive daily news updates.