5 May 2014 - 4:31pm | posted by

'You Kip' Premier Inn ad featuring Lenny Henry goes viral

'You Kip' Premier Inn ad featuring Lenny Henry goes viral'You Kip' Premier Inn ad featuring Lenny Henry goes viral

A week after a Ukip candidate suggested that Lenny Henry emigrate to a “black country”, after the comedian bemoaned the lack of black and ethnic minority people in the creative industries, a new ad for Premier Inn is doing the rounds on social media.

The ad shows Henry, the brand ambassador for Premier Inn, snuggling down for a sleep at Premier Inn, with the strapline 'You Kip'.

The Drum has not had a response from Premier Inn, after asking if the poster is real, but it is believed to have been Photoshopped.

UPDATED: A spokesperson for Premier Inn has confirmed that the ad was not created by the travel company. It is believed to have been created by @Beaubodor.

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