If film titles were written using emojis: Harry Potter, Life of Pi, Finding Nemo and Ted
Emojis appear to be making a comeback in a big way, with Katy Perry avidly using them via WhatsApp in her lyrics video for ‘Roar’.
Now, JWT Uruguay has come up with a different way of using the colourful characters – to promote the films on Life Cinemas’ new app.
The series of posters have summarised films like ‘Ted’, ‘Harry Potter’, ‘Life of Pi’ and ‘Finding Nemo’ with emoticons.
The ads use the tagline: ‘The movies you like, now on your phone.’
