Infographic: An innovative and dynamic look at the most overused buzzwords in PR

The problem that PRs can sometimes have is to make their release seem interesting in the eyes of journalists…but in return the problem journalists can have is finding the story in between the buzzwords, with 48 per cent saying they delete emails that contain multiple buzzwords.

A new infographic by Pressat has unveiled that most overused buzzwords in PR so far this year, as well as the top buzzwords, and the companies most likely to use these.

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Ishbel Macleod

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