Advertising

Sofa-in-a-box company Swyft Home nominate Kazoo as PR firm

By The Drum Network, Staff Writer

Kazoo

|

The Drum Network article

This content is produced by The Drum Network, a paid-for membership club for CEOs and their agencies who want to share their expertise and grow their business.

Find out more

November 10, 2020 | 2 min read

Lockdown success story, Swyft Home, the sofa-in-a-box company, has appointed Kazoo Communications as its UK PR agency.

Kazoo will be responsible for Swyft Home's creative campaigns, launches and media relations.

Kazoo will be responsible for Swyft Home's creative campaigns, launches and media relations.

Following the Swyft founder, Keiran Hewkin's admission that the company has “absolutely under-estimated its own growth”, Swyft Home has tasked Kazoo with uniting its current surge in word of mouth sales with an integrated comms strategy.

Kazoo’s remit includes creative campaigns, launches and media relations.

Born out of the insight that the furniture industry isn’t meeting the needs of sofa buyers, Swyft’s range of stylish and comfortable sofas arrive within just 48 hours and the sofa-in-a-box design means the stress of fitting furniture through flights of stairs or tight doorways is eliminated.

“Agile, creative, connected and with a clear vision to help us grow Swyft’s brand fame, the Kazoo team’s response matched our ambitions and passion to completely change the way people buy furniture”, commented Geoff Bull, chief marketing officer at Swyft.

Lydia Hoye, managing partner at Kazoo, adds: “A beautifully crafted sofa at a click, with the speed and ease of ordering a take away - no stress delivery, no waiting for weeks coupled with environmental principles. Move over lesser sofa brands - Swyft has clear ambitions and we are going to help them realise them.”

Advertising

Content by The Drum Network member:

Kazoo

-A lifestyle agency with two distinct specialist divisions; Gaming, Esports & Consumer Tech and Food, Drink & Retail.

Find out more

More from Advertising

View all

Trending

Industry insights

View all
Add your own content +