Cart abandonment reaches 75.6% across six sectors in 2017 finds SaleCycle remarketing report
The outcome of a market research investigated by SaleCycle, a behavioural marketing company, reveals there has been a 75.6% cart abandonment rate for retail, fashion, travel, gaming, finance and non-profit sectors, over the first quarter of 2017.
/ Kai Oberhäuser
Based on averages across 500 leading global brands, the results display the quarterly highlights of desktop versus mobile and how to reduce cart abandonment rates for the latter.
The following infographic illustrates the report’s key findings:
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Founded in 2010, SaleCycle is committed to helping the world’s top brands recover lost sales online.
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