Pink Bus Labour Party Harriet Harman

Harriet Harman, are you having a laugh? Abi Ellis sees red over Labour's 'patronising' pink bus

By Abi Ellis

February 12, 2015 | 3 min read

I’m creaking towards 40 and yet I’ve only voted in one election. What a lazy, feckless dumbass I must be.

Abi Ellis

Or perhaps we should look at why I haven’t bothered? Maybe it’s because I’ve felt bitterly disappointed by the sleazy, self-serving world of British politics.

That I’ve seen power corrupt politicians I once respected.

That so many seem like dribbling arseholes, and not at all the type of people I want to make decisions on my behalf.

That government after government, women are only allowed in as a token: lined up for photo calls and called “babes”.

Or is it because they haven’t sent a big, candy-floss pink bus round my way, with a really bad logo on it? I don’t mean to be rude about Year 10 art projects, but a grown-up designer surely didn’t design this?

Is Harriet Harman having a fucking laugh? Really, is she?

Woman to woman, Harriet, you are a massive douche if you signed this off. Patronising women and infantilising us is not helpful.

Hasn't she noticed the backlash against gender stereotyping? Lego needn't be pink for a girl to play with it. And we don't need aisles in Tesco to demarcate the boys’ toys from the girls’. Or has she been too busy plaiting her BFF’s hair, while eating choccy-woccy (naughty!) and watching The Notebook for, like, the gazillionth time?

If the bile isn’t already rising, calling it the ‘kitchen table’ tour has me reaching for the Rennies. I’m sure hundreds of thousands of working mums would rather be sat around the kitchen table having a good old chinwag. But that below-living wage won’t earn itself.

And ANOTHER THING. If Harriet really wants to put childcare on the agenda, how about taking the issue on tour to the blokes? You know, the dads who aren’t pulling their weight when it comes to fetching the kids and packing lunchboxes and washing pants? Why reinforce that it’s up to women to take responsibility?

Or maybe I’m over-reacting. As bloody usual. Just put it down to PMT or something.

Abi Ellis is group creative director at DigitasLBi

Read Abi's Girl Guides interview with The Drum: 'Everyone in advertising needs to be braver and rock the boat'

Pink Bus Labour Party Harriet Harman

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