World Creative Rankings 2024: discover the most-awarded agencies in APAC
We can now reveal the agencies from across the Asia Pacific region that made it on to our most-awarded list.
‘My Japan Railway’ celebrated the railway’s 150th anniversary
Dentsu, whose work for the East Japan Railway Company racked up wins at shows including the London International Awards, D&AD and Cannes Lions, where it scooped the Industry Craft Grand Prix, has topped the 2024 rankings of the most-awarded agencies in APAC.
The colorful, design-driven ‘My Japan Railway’ campaign celebrated the railway’s 150th anniversary by gamifying train travel and creating stamps for every station nationwide.
VML Sydney is the second most-awarded agency in APAC, its ‘FitChix’ work for the Honest Eggs Company having been the fourth most-awarded campaign in the world last year, while Leo Burnett India’s third-place finish was down to its ‘The Missing Chapter’ campaign for P&G Whisper
The World Creative Rankings are compiled by exhaustively analyzing the performance of thousands of pieces of creative work across 22 major industry awards programs throughout the previous calendar year.
That data is then used to determine the people rankings – the CCOs, ECDs, creative directors, art directors and copywriters responsible for the most creatively awarded work in 2023. Their companies are then ranked, with these rankings including the best agencies, networks and holding companies, which are then split by country and region. The advertisers who fund the world’s most awarded work are also ranked, while the sectors that offer the richest return in creative gongs, whether that be Food & Drink, Automotive, Retail or Charity, are also evaluated.
Head over to our dedicated World Creative Rankings hub to see the complete list of most-awarded agencies in APAC, plus all of our other tables and breakdowns, as well as full details of the methodology that goes into the production of the rankings.