Shazam Chart Sia Olympics

UK Top Shazamed Ads: Gillette's Rio 2016 ad enters the chart thanks to Sia

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By Rebecca Stewart, Trends Editor

July 5, 2016 | 1 min read

The Drum's Shazam chart is based on the number of times each ad has been Shazamed over the past week using the music identification app.

Australian singer and songwriter Sia, has helped Gillette sneak into the chart at number 10 with her track 'Unstoppable'.

The high-powered ballad provides the score to the brand's Rio 2016 spot, which features athletes Neymar da Silva Santos, Ashton Eaton and Ning Zetao and centres around the idea that while the path to great sporting achievements might not be pretty or precise, shaving can be.

Boohoo's brightly-coloured 'Summer High' campaign has also made it into the ranks thanks to its Mason's upbeat track 'Fashion Killa'.

Boots, Suzuki and Apple also feature this week.

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Shazam Chart Sia Olympics

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