Netflix

Existing subscribers hit by $2 subscription hike in billing parity move

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By John Glenday, Reporter

April 12, 2016 | 1 min read

Long-term Netflix subscribers who have benefitted from a bargain $7.99 per month subscription charge will soon have to shell out $9.99 like the rest of us following a decision by digital streaming service to equalise its rates.

Ten bucks has been the going rate for access to Netflix content since October and follows the end of a two year commitment, made in May 2014, to maintain the $7.99 cut price rate for the provider’s most loyal customers.

Affected customers will be notified by email of the change in billing ahead of its implementation next month.

Those who signed up after May 2014 but before October 2015 occupy a third tier of pricing at a rate of $8.99 per month and will escape the May price hike, although only for a short while as from October they too will be asked for $9.99.

Helpfully Netflix offer a handy personalised price plan guarantee notification for logged-in members to see at a glance from the settings screen, eliminating some of the confusion.

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