McDonald's thinks fries smeared in chocolate is the key to cracking Japan
McDonald’s Japan is synergising many peoples' favourite foods (fries and chocolate) to introduce a new product, the McChoco Potato.
Japanese customers visiting participating restaurants can now order McDonald’s French fries drizzled with two types of chocolate sauces; “chocolate with cacao flavor and white milk chocolate”.
The fast food outlet claims that the McChoco Potatoes are “enjoyable for different occasions”.
Furthermore the 'Frankenstein' food “also makes for a great dessert”.
The new entry will be served for a limited time costing 330 yen (2.77 US dollars).
In addition to interesting menu additions, the company is looking to ramp up its digital efforts, after it piloted a new app in the US last year.