Quadcopter vendor FirstPersonView appoints DBD Media to SEO brief

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By Michael Feeley, Founder and chief exec

May 28, 2015 | 2 min read

Quadcopter and FPV systems online retailer FirstPersonView has appointed search marketing specialists DBD Media to manage its SEO in the rapidly expanding area of first person view (FPV) equipment and consumer drone sales.

FirstPersonView was launched in 2008 by Simon and Mark Dale and was the first company to offer FPV systems in the UK and now supplies quadcopters, camera drones, Fat Shark and ImmersionRC plug and play FPV systems to UK users.

DBD Media is now working with FirstPersonView to help improve their visibility through natural search, and position the company as the leading provider of FPV equipment at a time when media interest and regulation is at an all-time high.

Company founder Dale is a pioneer of the growing FPV industry in the UK and is also the founder and chairman of the FPVUK Association, which works with the Civil Aviation Authority to represent the interests of FPV pilots and to protect the sport from over-regulation.

Dale said: “DBD Media are working with us to redevelop our website in line with SEO best practices, as well as to help us increase visibility for a number of competitive keywords. The team will also help us with areas such as online PR and blogger outreach.”

Nigel Muir of DBD Media, said: “FirstPersonView are a pioneer in one of the most exciting and cutting edge sectors at the moment, and one of the leading providers in this rapidly growing space. Everyone at DBD is really delighted to be working with them.”

The use of drones has been high on the agenda in recent months as the Civil Aviation Authority (CAA) admitted in April that its current regulations around the use of drones and FPV equipment, implemented back in 2008, are now out of date and need to be reviewed in light of their increasing use for recreational and business purposes.

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DBD Media

DBD is a digital marketing agency with search at its heart. We are specialists at SEO, PPC, Content Marketing and Social Media consultancy. As well as this, we have...

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