Viral Video Chart 6 March: Racing star Jeff Gordon takes critic on a joy ride in new Test Drive prank

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By The Drum Team, Editorial

March 6, 2014 | 2 min read

Racing driver Jeff Gordon gives another unsuspecting victim a ride they will never forget in the sequel to Pepsi Max's popular 'Test Drive' video, which goes straight in at number one in this week's Viral Video Chart.

In the original Test Drive stunt, Nascar driver Gordon went undercover at a used car dealership, posing as an average Joe looking to buy a motor. Disguised heavily in make-up, he proceeded to take the helpless salesman on a test drive like no other – performing an array of dangerous stunts and generally scaring his victim witless.

The nature of the stunt – and the brilliance of the salesman's reaction – led many observers to brand it as a fake. So in the new video, Gordon decides to get his own back on one of the loudest dissenters – a car writer who ends up at the centre of a police chase begging for help and screaming to be let out of the car.

With more than 200,000 shares, Pepsi Max's spot is the most popular viral this week, beating Cirque du Soleil and Snickers to the top spot.

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The charts are supplied by the Viral Ad Network and are based on the number of social media shares each video has received over the last seven days. The Viral Ad Network also writes The Viral Video Blog.

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