Samsung watch promoted as ‘Santa’s secret’ in new TV ad
The Galaxy Gear has been promoted as ‘Santa’s secret’ in a new ad by Samsung, created by ECF.
In the style of a big American conference, the ad shows Santa touting the Galaxy Gear as ‘the next big thing’ to a roomful of excitable elves.
The ad was directed by Michael Dowling and repped by Independent in the UK and Europe.