Ad of the Day: Withings - 'Naked'
This is such a fantastically striking piece of work it seems churlish to complain that it reveals so little about the company it advertises - we just hope it's being unrolled in tandem with work that will let people know how to respond if they're impressed. It's one of those ideas that works so amazingly well you can't believe that it hasn't been done before.
Category: Fitness Equipment
Country: UK
Agency: Man+Hatchet
Creative Director: Henry Cowling
Creative: Joel Veitch / Rob Wakefield
Production Co: Man+Hatchet / Grilli Films (Estonia)
Director: Henry Cowling / Toya Walker / Marcus Punter-Brandshaw
Producer: Simon Sanderson
Ad of the Day is brought to you in association with David Reviews