Melbourne's Che Proximity hires Bougneres and Nollet

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By Steven Raeburn, N/A

November 12, 2013 | 2 min read

Melbourne’s Che Proximity has announced the hire of creatives Emmanuel Bougneres and Estelle Nollet.

Emmanuel Bougneres and Estelle Nolle

Both will join the agency in January.

"Emmanuel and Estelle are hugely talented and have an ability not only to arrive at a great idea, but to apply impeccable craftsmanship to it,” said executive creative director Leon Wilson.

“They have already had plenty of exposure to this market with their NZ experience, but not to the extent they're so accustomed to things they stop asking questions. We're very excited about the influence their thinking will have on the agency and our clients."

In a statement attributed to Bougneres and Nollet, the pair said: "When ideas tell the truth, when they're fresh and ahead, then everything can be taken further. The proliferation of new communications media not only broadens the creative playground but also strengthens the link between brands and consumers. This is one of the main goals of advertising. That's why we're thrilled to join CHE Proximity in Melbourne. The vision of Chris Howatson, Leon Wilson, and their crew is rooted in the moment, enthusiastic, and relevant."

Both have worked at Mojo, DDB and Colenso BBDO.

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