November 9, 2013 | 1 min read

It's the tenth anniversary of Fairy's Make A Wish foundation and this splendid commercial very cleverly celebrates the charity's laudable work. Sean Bean appears to be taking part in a cross-genré adventure of considerable intensity as he dodges pirates, a dinosaur and other hazards... what can it all mean?

Category: Charities

Country: UK

Agency: Grey London

Creative Director: Paul Moran / Gary McNulty

Creative: Jo Sissons / Kate Allsop

TV Producer: Suki Walker-Smith

Production Co: Production International / Generator Films

Director: Jamie Childs

Producer: Laura Ruddock

Production Manager: Laura Jenkins

Editing House: Marshall Street Editors

Editor: Spencer Ferszt

Content created with:

Grey London

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