City & Guilds unveils #opendoors digital campaign ahead of The Skills Show sponsorship
City & Guilds has appointed Kameleon to lead a major new content and digital campaign for their upcoming sponsorship of The Skills Show.
The new content-led campaign, ‘Open Doors’, focuses on the range of vocational career opportunities and doors that are open to young people.
Michael Osbaldeston from City & Guilds said: "The Skills Show is one of the highlights of City & Guilds’ year. It gives us the chance to show young people the amazing career opportunities skills can lead to. We’re excited to be working with Kameleon on such an inspirational campaign as ‘Open Doors’.”
City & Guilds is one of the Premier Sponsors of the Skills Show event, which takes place between 14 and 16 November at Birmingham’s NEC.