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Microsoft announced as sponsor of Raindance film festival

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By Ishbel Macleod, PR and social media consultant

September 25, 2013 | 1 min read

Microsoft has today been announced as sponsor of Raindance as the European independent film festival launches.

The sponsorship will see filmgoers invited to access the Microsoft Movie Lounge, where they can watch trailers for their favourite movies premiering at the festival.

“We are delighted to be aligning ourselves with Raindance, Europe’s leading independent film festival,” Diane Rodin, apps and services lead at Microsoft UK, said. “This year’s festival has one of the best line-ups yet, and we look forward to working with Raindance to generate exciting content and make every year better than the last.”

In addition to the Microsoft Movie Lounge, Microsoft will post photos from the Raindance Opening Night Gala After Party directly to SkyDrive to give fans instant behind the scenes access to the party.

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