T.G.I. Friday’s appoints Telegraph Hill for cocktail campaign

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By Ishbel Macleod, PR and social media consultant

August 29, 2013 | 1 min read

T.G.I. Friday’s has announced the appointment of Telegraph Hill to support its upcoming cocktail campaign.

Barry Pilling, co-founder of Telegraph Hill, commented: “Having delivered campaigns for some of the biggest brands in TV and Radio, we're thrilled that T.G.I. Friday's has recognised the value of our new content marketing methods. Social media marketing needs lots of great ideas to succeed and we're looking forward to rolling out our ambitious new approaches with the forward thinking team at Friday's."

Telegraph Hill will also be involved in handling the ongoing 2013 social activity for T.G.I. Friday’s.

Alison Dilley, head of marketing at T.G.I. Friday’s, said: “We were really impressed by Telegraph Hill’s fresh and intelligent approach to the brief and are looking forward to working with the team. We’re currently planning our autumn cocktail campaign and are delighted to have Telegraph Hill’s impressive skills-set as part of our agency mix to deliver a truly integrated approach.”

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