Ad of the Day: Tesco - Love Every Mouthful
In the same week Tesco boss Philip Clarke said that the era of cheap food was at an end, blue supermarket has launched a new campaign emphasising quality rather than price and Daniel Wolfe has provided a lovely treatment of a script that ambitiously positions Tesco alongside M&S and Waitrose.
Agency: Wieden + Kennedy
TV Producer: Gemma Knight
Production Co: Somesuch & Co
Director: Daniel Wolfe
Content created with:
Wieden+Kennedy
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