YouSendIt renames itself as Hightail
File and folder sharing service YouSendIt has announced a rebrand, as it changes its name to Hightail.
The new branding, which has been in development for months, comes as the company reveals that it has ‘big plans to truly transform the world of digital sharing’.
Hightail CEO Brad Carlinghouse said in a blog post which announced the change: “Hightail is a new identity that represents the current breadth of our services, as well as everything we aspire to become. It also marks the fundamental changes that have happened at our company.
“Since I took over as CEO just over a year ago, we have worked hard to develop a culture that promotes true creativity and passion. Turning a good company with a good product into something great will only happen if talented people are inspired to be bold.
“What has not changed is our core offering, the reason why professionals from architects to attorneys, salespeople to singers choose us to share ideas and work together. Hightail remains an easy and secure way to access and share files and folders on any device, anywhere, while fitting in with how you already work and giving you complete control of your valuable information.”