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By The Drum Team, Editorial

May 27, 2013 | 1 min read

There aren't many campaigns that routinely make us laugh out loud but this is one of them. The discontent is writ large across the face of a father of four as his wife reveals that she likes both the branded nappies and their less expensive alternative; and you know the nature of what's coming - but the joy of these ads is that it's still funny.

Agency: McCann Erickson (Manchester)

Creative Director: Neil Lancaster / Dave Price

TV Producer: Emma Hughes

Production Co: Moxie Pictures

Director: MJ Delaney

Producer: Dominic Delaney

Photography: Giorgio Bruni

Editing House: tenthree

Editor: Rebecca Luff

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Content created with:

McCann Erickson Central

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