2 April 2013 - 1:47pm | posted by | 0 comments

The Drum magazine – 29 March

In this issue, The Drum casts light on The Drum Design Awards and looks at topics discussed at The Drum’s Digital Convergence conference.

Creative Review: 

Cover story: The Drum Design Awards

<strong>Cover story: The Drum Design Awards</strong>

This feature takes a look at some of the nominated work and highlights how branding is changing in the digital age.

Lego for girls?

<strong>Lego for girls?</strong>

Veb Anand of The Brand Union looks at whether Lego only cares about girls now that it is making money from them.

Also in this issue:

<strong>Also in this issue:</strong>
  • A round-up of the best new creative work as voted by readers of thedrum.com
  • An analysis of the problems the new press regulations will bring
  • Tips from Jim Law of Wild Heather Digital Research on monitoring client perceptions

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