14 March 2013 - 4:51pm | posted by | 0 comments

The Drum magazine – 15 March

In this issue, The Drum takes a look at the place of offence in advertising, and highlights the key insights from Mobile World Congress.



Creative Review: 

Cover story: Offensive advertising


<strong>Cover story: Offensive advertising
</strong>

The Drum discusses the place of offence in advertising, and how the threat of online storms are impacting on brands’ creative communications.



Mobile

<strong>Mobile</strong>

The Drum catches up with the judges of the Marketing on Mobile Awards for their views and shares some key points from Mobile World Congress.



Desert Island Clips

<strong>Desert Island Clips</strong>

Commercials editor Sue Moles talks to The Drum through her all time favourite ad clips




Also in this issue:

<strong>Also in this issue:</strong>
  • A round-up of some of the most interesting recent creative work
  • Innovative desperation – how unemployed creatives are promoting themselves in usual ways

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