9 January 2013 - 5:59pm | posted by | 0 comments

Topps Tiles announces 12-month sponsorship deal with ITV’s Daybreak

Topps Tiles announces 12-month sponsorship deal with ITV’s DaybreakTopps Tiles announces 12-month sponsorship deal with ITV’s Daybreak

Topps Tiles, the tile and flooring retailer, has revealed it will be the new sponsor of ITV Daybreak's national weather forecast programme.

Topps Tiles has sponsored Daybreak’s regional weather since April 2012, however it will now roll out twelve brand new national idents starting this month.

The idents will focus on the daily activities of a regular family in their period semi-detached home, showing various tiles styles and wood flooring products from Topps Tiles’ popular ranges.

The 10-second adverts will be repeated five times a day from Monday to Friday across the programmes five weather slots from 6.30 to 8.30am.

Beth Boulton, head of marketing at Topps Tiles, commented on the sponsorship deal: “Despite the challenges facing the retail market, we had a good 2012. We are looking forward to working with Daybreak to further promote Topps Tiles’ unique offering of outstanding product range, affordability, industry leading customer service and locational convenience.”

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Cotswolds Distillery Inaugural Release

23/10/2014
The first ever Cotswolds Dry Gin from the first 10 runs at...

Jurlique's #AgelessBeauties Twitter Party Increases Sales!

22/10/2014
To celebrate Jurlique’s latest product range launch; Nutri-...

EMCAS

22/10/2014
OVERVIEW Financial mis-selling is an ever-growing issue –...

Visit Wales - creating romantic breaks

22/10/2014
Delivering 1000% increase in 'romantic' traffic Challenge...

Recruitment campaign

21/10/2014
Thermal Systems are an international client based in...