Hachette Partworks appoints MediaCom Edinburgh for planning and buying
Hachette Partworks has announced the appointment of MediaCom Edinburgh to handle its planning and buying accounts.
The first campaign will launch once the account has been transferred from Zenith Optimedia.
Leslie Coathup, marketing manager at Hachette Partworks, said: “We’re delighted to be working with MediaCom Edinburgh on our future campaigns. We’ve been very impressed by the quality of their account management team, and the range of cross-channel services they can provide will add real value to our business. Hachette Partworks has grown from strength to strength over the past 10 years, with 2012 our most successful year to date, and MediaCom Edinburgh is a world class media agency who we are sure will help us to continue to deliver impressive results.”
David Shearer, managing director at MediaCom Edinburgh, added: “We’re really looking forward to working with the marketing team at Hachette to grow their business. It’s a testament to the quality of the team here that we were able to convince Hachette Partworks that they can get the best media planning and buying in the country here at MediaCom Edinburgh."
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