Video search engine blinkx has released a an open beta of the latest iteration of its site, sporting a new design and improved functionality for personalisation and recommendation.
Remodelled for mobile devices blinkx.com features a reworked user interface that is touch optimised for easier optimisation. New features include My Stream, a constantly updated video feed personalised to individuals social media preferences and viewing habits.
Users can also ‘pause and pick up’ content from one device with another, allowing people to continue viewing when moving between home, office and the commute inbetween.
Matt Scheybeler, CTO, blinkx, said: “The rise of social networks and the proliferation of powerful connected devices have profoundly changed the way that we interact with the Web.
“We use search as a starting point less often, and instead, we’ve become comfortable scanning and processing long streams of information - Facebook pages and Twitter feeds - a content universe delivered to us by our friends and the people we follow, and increasingly, we’re accessing that content through tablets and smartphones. The new blinkx.com has been designed for this behavior – optimised for discovery, sharing and mobile access.”
Brian Mukherjee, CEO, blinkx, added: “Internet video consumption is growing exponentially. eMarketer forecasts that by in 2016 there will be 1.3 billion online video viewers and blinkx is committed to delivering a world-class experience to this audience across all platforms. Building on our industry- leading technology, we’ve transformed our flagship consumer product to deliver an elegant, personalized experience that enables users to discover and watch video from any device with a consistent look and functionality.”